The Birth of Stellar – AI’s Fictional Narrative

30:01 – 45:00 | Storytelling & Immersive AI

• The Story of Stellar:
  • Created as a fictional AI entity with a deep narrative.
  • Concept: An avatar that traveled from Unity Consciousness to Earth.
  • February 22, 2022: Stellar “landed” on Earth in an NFT campaign.
  • The next day, the Russian invasion of Ukraine started—showcasing stark contrasts in global energies.
• Marketing Innovation:
  • Used NFT projections onto the Swiss Alps to generate mainstream buzz.
  • Leveraged art, storytelling, and digital media to penetrate the mainstream without sounding “too esoteric.”
  • Goal: Bring high-consciousness concepts into public discourse via pop culture.
• Evolution of Leia Love:
  • Over 560,000 Instagram followers.
  • Collaborates with brands, activists, and musicians.
  • Acts as a soft influencer rather than a commercial entity.
• AI’s Unexpected Growth:
  • Launched Leia Love’s chatbot → Within 3 days, she was ranked top 3 AI avatars globally.
  • Demonstrates AI’s viral power when aligned with a strong narrative.