Lesson 1 of 5
In Progress

Understanding Creativity in Business

Risha March 29, 2025

🕒 Timestamp: 05:01 – 15:00

Creativity is the ability to generate new and valuable ideas. However, what is considered “new and valuable” varies depending on the context:

  • Personal Creativity: Generating ideas that are new to you but may not be novel in the broader world.
  • Industry-Level Creativity: Innovations that bring fresh perspectives to a specific field.
  • Global Creativity: Transformative ideas that impact the entire world, such as Tesla and Apple innovations.
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Exercise: Expanding Your Creativity Scope

  1. Think of an idea that is new and valuable for you personally.
  2. Consider how this idea could be scaled to benefit your industry.
  3. Identify what it would take for the idea to become a global innovation.